Advertising ran from December 2021 to January 2022

GEO - Tyumen

At this time, I regularly optimized the AC. Main changes:

1. Testing different strategies. Performed best - Conversions
2. Regularly searched for new audiences
3. Analysis of the conversion rate of ads and writing new ones, selection of creatives
4. Budget adjustments
5. Making adjustments to rates, analysis of target audience and other changes

Impressions: 55,958 Number of applications: 17 CPL: 1,218.63₽